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5 Foolproof Steps for Pitching Your Great Idea as a Contractor
It's officially 2017, and you know what that means - starting anew.
From updated goals to fresh resolutions, the coming year can seem full of possibilities, that is until it comes to how to pitch a work-related idea. No matter how brilliant the suggestion finding the perfect means to share your ideas as a contractor can be a challenge, but to have others listen and champion the concept - near impossible.
David Burkus understands your pain. As a professor of innovation at Oral Roberts University and author of The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas, Burkus has seen countless ideas fall to the wayside due to our unfortunate assumption that a proposal's merits will 'magically' be recognized. As many of us can attest to, this is not the case; great ideas are rejected all the time, but how can we prevent falling victim to the idea brush-off?
In a recent conversation with Charlie Herman, host of the Money Talking podcast, Burkus outlines the five criteria he relies on to determine investment-worthy ideas and ultimately structure a flawless pitch. Listen in and discover how your idea's relative advantage, compatibility, complexity, trialability, and observability could be the difference between adoption and indifference.